1.恳求建立 商业关系

   Rogers Chemical Supply Co. 10E.22Street Omaha8,Neb Gentlemen: We have obtained your name and address from Aristo Shoes, Milan , and we are writing to enquire whether you would be willing to establish business relations with us. We have been importers of shoes for many years. At present, We are interested in extending our, range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of business. We look forward to your early reply.

   Very truly yours 自米兰职权里斯托鞋类公司取得贵公司和地址，特此修函，祈能发展关系。多年来，本公司经营鞋类进口生意，现欲扩张业务领域。盼能惠赐商品目录和报价表。 如价格 公平，本公司必大额订购。 烦请早日赐复。 此致

   2.回复对方建立 商业关系的恳求

   Thank your for your letter of the 16th of this month. We shall be glad to enter into business relations with your company. In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range. Payment should be made by irrevocable and confirmed letter of credit. Should you wish to place an order, please telex or fax us. 本月16日收到有关商务关系的来函，不胜欣喜。谨遵请求另函奉上最新之出口商品目录和报价单。款项烦请以不可撤销保兑之信用 状支付。如欲订货，请电传或传真为盼。 此致 敬礼

   3.恳求担负独家代理

   We would like to inform you that we act on a sole agency basis fora number of manufacturers. We specialize in finished cotton goods for the Middle eastern market: Our activities cover all types of household linen. Until now , we have been working with your textiles department and our collaboration has proved to be mutually beneficial. Please refer to them for any information regarding our company. We are very interested in an exclusive arrangement with your factoryfor the promotion of your products inBahrain. We look forward to your early reply. `本公司担负多家厂家的独家代理，专营精制棉织品，包孕各灯家用亚麻制品，行销中东。与贵公司向有业务接洽，互利互作。贵公司纺织部亦十分领会 有关业务合作之情况 。 渴望能成为贵公司独家代理，促销在巴林市场的货品。上述建议，烦请早日赐复，以便进一步接洽合作。 此致 敬礼

   4.回绝对方担负独家代理

   Thank you for your letter of 1 September suggesting that we grant you a sole agency for our household linens. I regret to say that, at this stage ,such an arrangement would berather premature. We would, however, be willing to engage in a trial collaboration with you company to see how the arrangement works. It would be necessary for you to test the market for our productsat you end. You would also have to build up a much larger turnover tojustify a sole agency. We enclose price lists covering all the products you are interested in and look forward to hearing from you soon. 9月1日有关建议担负家用亚麻制品独家代理的来信收悉。谨致衷心谢意。目前机会尚未成熟，不能应允该布置深感抱歉 。然而，本公司乐意与贵公司先试行合作，为今后合作打下根基。为证明担负独家代理的能力 ，贵公司宜上述货品作市场调查，钻研是否可扩张现有之营业额。奉上该货品之报价单，敬希查照。专此候复。此致 敬礼

5.批准对方担负独家代理

   Thank you for your letter of 12 April proposing a sole agency for our office machines. We have examined our long and ,I must say ,mutually beneficial collaboration. We would be very pleased to entrust you with the sole agency forBahrain. From our records, we are pleased to note that you have two service engineers who took training courses at our Milan factory .the sole agency will naturally be contingent on you maintaining qualified aftersales staff. We have drawn up a draft agreement that is enclosed. Please examine the detailed terms and conditions and let us know whether they meet with your approval. On a personal note, I must say that I am delighted that we are probably going to strengthen our relationship. I have very pleasant memories of my last visit toBahrainwhen you entertained me so delightfully .I look forward to reciprocating on your next visit to Milan . My very best wishes to you and your wife. 4月12日建议担负为公室器具之独家代理来信已经收悉。过去双方合作皆互利互助，能获您的眷顾作我公司于巴林的独家代理，殊感荣幸 。据知您公司两服务技师曾到我公司米兰工厂受训。信任您公司在取得代理权后，仍会持续重视合格 售后服务人员的训练。现随信附上协议 草稿， 请查实各项条款，惠复是盼。能加强 业务，我亦感觉欣喜，前次到访巴林，蒙盛情招待，不胜感谢。祈盼您莅临米兰时，容我一尽地主之谊。 此致 敬礼

   6.借引荐建立 业务关系

   At the beginning of this month , I attended the Harrogate toy fair. While there , I had an interesting conversation with Mr. Douglas Gage of Edutoys plc about selecting an agency for our teaching aids. Douglas described your dynamic sales force and innovative approach to marketing. He attributed his own company's success to your excellent distribution network which has served him for several years. We need an organization like yours to launch our products in theUK. Our teaching aids cover the whole field of primary education in all subjects .Our patented ‘Matrix’ math apparatus is particularly successful. You may have reservations about American teaching aids suiting your market. This is not a problem since we have a complete range of British English versions. I enclose an illustrated catalogue of our British English editions for your information. Please let me have your reactions to the material. I shall be in London during the first two weeks of October .Perhaps we could arrange a meeting to discuss our proposal. 本用初参观哈洛加特玩具交易会时有幸与教导玩具股份有限公司的道格拉斯·盖齐先生一谈，提及本公司正物色代理人推广教学器材一事。盖齐先生赞美 贵公司积极推广产品，不断推出新的倾销法子 ，并把其公司的成绩归于贵公司完善 的经销网络。贵公司的经验，正能替本公司在英国经销产品。本公司生产初级教导各学科的教导器村、专利产品梅特里克教学器材更傲视同侪。除美国教学器材外，亦备有全套英式英语版教材，适宜当地市场，贵公司无需忧虑切合市场需求。现附上配有插图的英式英语版教材目录，盼抽空细阅，并赐闻名贵意见 。本人拟于10月头两星期前往伦敦，未知能否布置见面，就以上建议作一详谈? 此致敬礼

   7.邀请参观贸易展览会

   Many thanks for your letter and enclosures of 12 September. We were very interested to hear that you are looking for anUKdistributor for your teaching aids. We would like to invite you to visit our booth,no.6,at next month's London Toy Fair, at Earl's court , which starts on 2 October. If you would like to set up an appointment during non exhibit hall hours please call me. I can then arrange for our sensor staff to be present at the meeting. We look forward to hearing from you. 多谢9月12日的来信和附件。获悉贵公司有意物色英国销售商推广教学赞助 设备 ，甚感兴趣 。本公司将于10月2日于厄尔大楼举办的耸敦玩具商品交易会上展现产品，诚邀贵公司派员参观设于46号之摊位。如能布置于非展出光阴面谈，烦请电复。定必委派高层人员赴会。本公司深知贵公司产品精巧 质优，盼望能发展互惠之业务。 特此告诉，并候复音。

   8. 与过去有贸易往来的公司接洽

   We understand from our trade contacts that your company has reestablished itself in Beirut and is once again trading successfully in your region. We would like to extend our congratulations and offer our very best wishes for your continued success. Before the war inLebanon, our companies were involved in a large volume of trade in our textiles. We see from our records that you were among our best tem customers. We very much hope that we can resume our mutually beneficial relationship now that peace has returned toLebanon. Since we last traded, our lines have changed beyond recognition. While they reflect current European taste in fabrics, some of our designs are specifically targeted at the Middle Eastern market. As an initial step , I enclose our illustrated catalogue for your perusal. Should you wish to receive samples for closer inspection, we will be very happy to forward them. We look forward to hearing from you. 从同行中获悉贵公司贝鲁特复业，生意发展迅速 。得闻喜讯，不胜欢欣。谨祝业务蒸蒸日上。黎巴嫩战事产生前双方曾有多宗纺织品交易；贵公司更是本公司十大客户之一。现今战事平息，亟盼能重展双方互惠的业务接洽。自上次合作至令，产品质式变更极大。除了有投合欧洲人口味的格式这外，亦有专门为中东市场而设计的产品。现奉上配有插图的商品目录供初步参考。职需查看样本，还望赐知。

9.确认约会

   I would like to confirm our appointment to discuss the possibility of merging our distribution networks. I am excited of the prospect ofexpanding our trade. As agreed, We will meet of our office in bond street at 9.30a.m.on Monday 20 March. I have scheduled the whole day for the meeting. If for any reason you are unable to attend , please phone me so that we can make alternative arrangements. Please let me know if you would like our office to arrange hotel accommodation. I look forward with great pleasure to our meeting.
承蒙拔冗讲讨论合并双方销售网，以扩张贸易发展领域，深感高兴。现特修函断定会议日程。谨于3月20日星期一在邦德街办公室候教，请贵公司代表于当日早上9时莅临领导。若因故未能抽空出席，烦请致电奉告，以便另行布置会见。未知是否需代为布置旅馆膳宿?请尽早赐知，以便早作筹办，招待贵客。 谨此预祝谈判成功 。
10.感谢 客户订货

   Gillette-burns Co. 322   Gleenwood street Gleveland 5,Ohio Glentlemen: Thank you for your order no,464 of 20 september. The models you selected from our showroom went out today under my personal supervision.The package is being airfreghted to you on swissair.The relevant documentation is enclosce.I enjoyed meeting yiu and hope that this order represents the beginning of a long and prosperous relationship between oiur companies. The next time you visit us ,please let me know in advance so that I can arrange a luch for you with our derectors. Sincerely yours
谢谢9月20日第464号定单。今天我已新自监督 发送您自展览室挑选的产品。该产品随附有关文件经瑞士航空公司运送。 很荣幸 与你见面，衷心盼望是次定单能加强 双方的关系。下次到访前，烦请赐知，俾能布置与本公司董事共进午餐。

   11.向长期客户倾销新产品

   I enclose an illustrated supplement toour catalogue. It covers the latest designs which are now available from stock. We are most gratified that you have, for several yeas. Include a selection of our products in your mail-order catalogues. The resulting sales have been very steady. We believe that you will find our new designs most attractive. Theyshould get a very good reception in your market. Once you have had time to study the upplement , please let us know if you would like to take the matter further. We would be very happy to send samples to you for closer inspection. For your information, we are planning a range of classical English dinner services which ,should do well in the North American market. We will keep you informed on our progress and look forward to hearingfrom you.
随函寄奉配有插图的商品目录附页，介绍最新设计的产品。贵公司的邮购目录多年来收录本公司产品，产品销售成绩 理想 ，特此致以深切谢意。最新设计的产品巧夺天工，定能吸引顾客选购。烦请参阅上述附页，需查看样本，请赐复，本公司乐意交劳。本公司现正设计一系列格式古典的英国餐具，适宜北美市场需求。如感兴趣 ，亦请赐知。 愿进一步加强 接洽，并候复音。

   12. 为商贸指南兜揽广告

   Thank you for your business. You arecurrently represented in our directory. This is the only directory of its kind which reaches all companies in the building and construction industry in theUK. Advertising in our directory was a wise move on your part. We are currently compiling a new edition of the directory which willbe published in April 1995.The new edition will be expanded to include major manufacturers of plumbing equipment in the European Community. For proper coverage in the directory, you ought to appear in more than one category. If you do opt for a multiple listing, you will be ableto buy space in additional categories at half price. You can be assured that the new edition will be on the desks of allthe major decision makers in the building and hardware trades. Please complete the enclosed form and return it with the appropriate fee. Thanks again for your business.
衷心感谢 惠顾。贵公司商号已刊登在本公司的商贸指南中。该指南乃唯一笼罩英国整个建筑公司的刊物，在此刊登广告确是明智之举。现下筹办 1998年4月版的贸易批南，新版会罗列欧洲贡同体的首要铅管业制作商。为达到 卓越 的鼓吹效果 ，贵公司宜考虑 在不同类别刊登广告。如蒙惠顾，除首个广告外，其余类别的广告将可获半价优惠。 该指南将分送给所有建筑公司和五金器具公司主管。烦表填妥随附表格，连同广告费用一并寄回。 专此盼候佳音。

   13. 恳求客户作推选人

   Thank you for your letter of 2 November. We are delighted to hear that you are to pleased with the refurbishment of your hotel. As your know .in our line of work, we depend on good ,reports about our projects to win further business. Our clients always shop around and look for references before committing themselves. With your permission, we would like to use your hotel as a reference when we discuss similar refurbishments in the hotel industry . Would you agree to our suggesting that future clients should call you? It would also be most helpful if we could occasionally bring a client to look at your hotel . We would , of course , stay overnight at least.I'll call you next week to hear your reaction. Thanks again for you kind words.
从11月2日的来函得悉阁下对贵饭店的整修感觉满意，此消息 对本公司实是一鼓励。设计行业器重声望，客人在选择设计公司时必定会有所对比。如蒙容许，本公司欲请贵饭店作推选人，证明有关整修的质素。未知可否让其他客户来电垂询? 此外，如获允准间或联同客户前来参观贵饭店整修，定必有莫大赞助 。当然，本公司会预订房间，至少留宿一晚。

   14. 通知客户价格 调剂

   We enclose our new catalogue and price list. The revised prices will apply from 1 April 1997. You will see that there have been number of changes in our product range. A number of improved models have been introduced. Out range of washing machines has been completely revamped. Many popular lines, however, have been retained unchanged. You will be aware that inflation is affecting industry as a whole .Ws have been affected like everyone else and some price increases havebeen unavoidable. We have not, however, increased our prices across the board, In many cases, there is a small price increase, but in others, none at all. We can assure you that the quality of our consumer durables has been maintained at a high standard and that our service will continueto be first class. We look forward to receiving your orders.
谨谢上新的商品目录和价格 表。修订价格 定于1997年4月1日起生效。产品系列有一大改革，增加了不少改善的型号，扒出一系列新款的洗衣机，但许多款的开动号仍维持不变。通货膨胀影响全部工业连带令货品价格 上涨。虽然如此，本公司并未全面提升 价格 ，调剂幅度亦不大。本公司坚守一贯信心，务求出产优质之耐用消费品，投合顾客的需要 。谢谢贵公司多年惠顾，盼持续合作。
15. 阐明价格 调剂原因

   I enclose our new price list , which will come into effect ,from the end of this month. You will see that we have increased our prices on most models. We have ,however , refrained from doing so on some models of which we hold large stocks. We feel we should explain why we have increased our prices. We are paying 10% more for our raw materials than we were paying last year. Some of our subcontractors have raised their by as much as 15%. As you know , we take great pride in our machines and are jealous of the reputation for quality and dependability which we have achieved over the last 40 years. We will not compromise that reputation because of rising costs. We hope, therefore decided to raise the price of some of our machines. We hope you will understand our position and look forward to your orders.
现谨附上本公司新价格 表，新价格 将于本月底生效。除了存货富裕的商品外，其余大部分货品均已调升价格 。是次调剂原因是原材料 价格 升幅上涨10%□，一些承包商的价格 调升到15%。过去40年，本公司生产的机器品德精良、性能可靠。今为确保产品德量，唯有稍为调剂价格 。上述情况 ，还望考虑 。愿能与贵公司维持紧密合作。

   16.回复感谢 信

   We greatly appreciate your letter describing the assistance you received in solving your air-conditioning problems. We are now in our fifty year of operation, and we receive many letters like your indicating a high level of customer satisfaction with our installation. We are pleased that our technical staff assisted you so capably. We would like you to know that it you need to contact us at any time in the future. Our engineers will be equally responsive to your request for assistance. If we can be of service to you again, please let us know. Thank you again for your very kind letter.
承蒙来信赞美 本公司供给的空调维修工程服务，欣喜不已。五年前开业至今，屡获客户来函夸奖，本公司荣幸 之至。欣悉贵公司识技巧人员的服务，他日苛有任何需要 ，亦请与本公司联络，本公司定当供给优异技师，竭诚效劳。在此谨再衷心感谢 贵公司的赞美，并请持续维持联络。

   17. 请客户征询其它公司

   Thank you for your enquiry of 5 May concerning silk blouses. We regret to say that we do not manufacture clothing to your own designs to the highest European standards: Swan Textiles corporation The industrial zone Shekou We supply the factor with all their silk materials, I enclose a swatch of our stock materials for your examination. Should you desire any of these samples made up into finished products , we can supply the swan factory with them. We hope that this will be of help to you and wish you every success in your business dealings.
谢谢5月5月日来函查询关于纡绸罩衫的事宜。本公司只生产纡绸布料，提供纺织品批发商和制作厂家，并没有制作成衣，因而未能接管贵公司订货，谨致万分歉意然而，本公司乐意推选本地一家生产优质男装的工厂，信任可按贵公司设计的格式制作符合欧洲最高标准 的服装：蛇口工业区天鹅纺织品公司。该厂的丝绸布料全由本公司提供，随函了什样本以供查阅，如贵公司觉得适宜，本公司乐意负责提供所需布料。愿上材料对贵公司有所赞助 。谨祝生意兴隆，事事顺达。
18. 改良服务

   Thank you for your letter of 26 January. I apologize for the delivery problems you had with us last month. I have had a meeting with our production and shipping managers to work out a better system for handling your account .We know we made a mistake on your last order . Although we replaced it for you. we want to make sure it does not happen again. We have devised the enclosed checklist to use for each of your future order. It includes your firm's particular specifications, packing requirements and marking instructions. I believe can service your company better and help you operations run more smoothly with this safeguard. Please contact us if there are any additional points you would like us to include.
感谢 1月26日来信。对上月贵公司替换所需货品，唯恐类似 事件再产生，本公司生产、运输和出口部经理已商榷制定更有效法子 处理 贵公司事务，并为此特别 设计清单。随信奉上该清单，供贵公司今后订货之用。当中包孕特别规格、包装请求和樗阐明等栏目，信任此举有助本公司供给更佳服务，增进双方合作。如欲增设任何栏目于该清单上，恳求 惠示。

   19. 回绝客户的请求

   Thank you for your enquity of 25 August.We are always pleased to hear from a valued customer.I regret to say that we cannot agree to your request for technical information regarding our software security sysytems.The fact is,that most of our competitors also keep such information private and confidential.I sincerely hope that this does not inconvenience you in any way.If there is any other way in which we can help. do not hesitte to contact us again.
8月25日信收悉，谨此致谢。 来信请求本公司供给有关软件保密系统的技巧材料，但鉴于同行向来视该等材料为机密 文件，本公司亦不便流露，尚祈见谅。我热诚地盼望这样不会对贵公司造成不便。如需本公司协助其他事宜，欢迎随时赐顾垂询。 祝业务蒸蒸日上!

   20. 搪塞难办的客户

   We have been doing business together for a long time and we value our relationship of late, we have not been able to provide the kind of service we both want. The problem is that your purchasing department is changing orders after they have been placed. This has led to confusion and frustration for both of our companies. In several instances. you have returned goods that were originally ordered. To solve the problem , I propose that on receipt of an order, our sales staff contact you to verify it. If you decide on any changes, we will amend the order and fax you a copy so that you can check it. I trust this system will cut down on delays and errors, and allow our operations to run smoothly.
承蒙多年惠顾，本公司感谢万分。然近来合作出现问题，令服务水准未能符合对方请求，本公司为此提忧不已。贵公司采部发出定单后，再三更改内容；更有甚者，屡次退回订购之货品，导致了双方公司工作中的杂乱和疑惑。为避免问题日趋严重，特此在接到定单后，由本公司销售人员与贵公司复核。若需作出改支，本公司把定单修正后电传副本，供贵公司查核。 渴望上述措施经受减少耽误 ，增进双方业务发展。

   21. 庆祝新公司成立

   It has just come to our attention that you have lately opened your new European headquarters in Brussels. Congratulations on your bold venture. As you know , our companies have had a long business association in theUK. We look forward to collaborating with you in your European venture. Please let us know if we can be of any assistance to you. We will be delighted to help. We wish you the very best of luck and a prosperous future.

   22. 非正式的预约请求

   Could we meet some time this month to discuss the hypermarket proposal? We want to make decision by the beginning of next month. We would very much like to hear your thoughts before we make any definite plans. Could you choose a venue for the meeting? I can fly to London any time, Perhaps you would prefer Lyon or Paris? I leave it to you to choose. I look forward to seeing you again.
您好!未知能否于本月见面，商谈有关特大自助市场的建议呢?我们筹办于下月初作出最后抉择。在未订下明确 企图 之前，盼望能咨询的意见 。敢问能否选定见面地点?在伦敦、巴黎或里昂商谈都可以，悉随尊便。 期待 与您见面 。

   23. 物色代理商

   Our company manufactures a range of printing presses that are used successfully by companies in over 20 countries. A product specification brochure is enclosed. We are considering expanding our products to new markets and we would appreciate you assistance. In particular , we would like to identify the best agents who are currently serving the printing industryin your region. We are looking for organizations which conduct their business in a truly professional manner. They must be fully conversant with thetechnical side of the printing industry and have a comprehensive understanding of all the features of the lines t6hey represent. We would be very grateful if you could take a few moments to send us the names of three or four organizations that match our requirements.We shall then contact them to explore the possibility of establishing a mutually acceptable business relationship. Thank you very much for your time and consideration in this matter.
本公司生产的一系列印刷机，获二十多个国家 的公司采纳。随函附上产品规格阐明书，谨供参考。现为该产品开辟新市场，盼望得知贵地区 从事印刷工业的代理商材料。如蒙贵公司协助，将不胜感谢。如能拨冗寄来数个符合上述请求代理商商号，则感谢不尽。本公司将与其接洽，钻研能否建立 互惠互利折业务关系。 右蒙惠告，不胜感荷!


24. 欢迎新代理商

   I would like to welcome you to our organization. We are very pleased to have you on our ream. I know that you will be equally proud of our products. Our European sales Representative, Antoine Gerin , will be in touch with you at regular intervals. Please feel to call him any time you have a problem, If I can regular intervals. Please feel free to call him any time you have a problem. If I can ever be of service, please call me. I am planning a trip toFrancenext month, and I am looking forward to meeting you. In the meantime, the best of luck with our product line.
欢迎参加本公司成为我们的一分子。信任您也会以本公司的产品为荣。欧洲销售代理安东尼·格林会定期与联络，遇有问题可与他切磋。若有其他需要 ，欢迎向我提出。 下月我将赴法国一游，期望能与您见面。谨祝产品销量节节上升。

   25. 请求约见

   Would you be interested in stocking a radical new departure in laptop computers? I would very much like to brief you on this great innovation. Could we make an appointment? The machine is the same size as most laptops but comes with some totally new features. The retail price will undercut its nearest competitor by at least 20%.I shall be in theUKfrom 1 September to 20 October. If you would like to know more, just fax or telex me.
贵公司有没有考虑 配置最新型号的手提电脑?本公司诚意推介该崭新产品，盼能预约光阴作一介绍。 该电脑体积和同类电脑相仿，但配备多项先进功效。其零 售 价较同类产品便宜 20%以上。本人将于9月1日至10月20日逗留英国。如蒙拨冗领会 该产品材料，烦 请函复。

   26. 回绝约见

   Thank you for your letter of 7 July regarding your new laptop computer. I regret to say that we cannot agree to your request for an appointment. We currently have the sole agency for another computer company, Under the terms of the contract , We are barred from stocking any other company's products. The sole agency comes under review in six months' time . Contact us then and we may be able to consider your new product. 7月7日有关新型号手提电脑函收悉。本公司暂未能布置见面，深感歉意。现时正为另一家电脑公司提任独家代理，根据 合约条款，不得销售别家电脑公司的产品。该代理权将于六个月后期满。届时烦请再作接洽，共商贵产品代理事宜。

   27. 批准约见

   Thank you for your letter of 15 September. I note that you will bein theUKduring the whole of November. We are quite interested by the fashion knitwear illustrated in yourcatalogue. As a fashion Chain. We might consider having some of our own designs manufactured inChina. Please let me know when you would like to call on us. The week beginning 6 November would suit me best. I look forward to meeting you and discussing this matter.
感谢 9月15日的来信。欣闻阁下将于11月逗留伦敦一个月，望到时能拨冗相会。本公司对贵公司商品目录中的针织时装深感兴趣 。现正钻研设计格式，在中国制作后寄本公司时装连锁店发售。 如能于11月6日或其后数天抽空来访，当感谢不尽。